RockYou

I learned about this company through some of the media and communications people I work with. It's pretty interesting to see the process of companies emerge from the advent of myspace and Facebook. RockYou, among other things, is paid placement for your Facebook apps. They started out as an outfit putting together Facebook aps, and had a good amount of success. (SuperWall is one of their apps).

RockYou is putting their Facebook success to work, and they leverage this network of apps as an advertising network. Besides their portfolio of Facebook apps, they will guarantee installs of your app for $0.75 each. Pretty cool idea.